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MSc in Marketing

The University of Leicester with a history of 90 years, is rated amongst the top 20 UK Universities. The School of Management of the University of Leicester is a member of the Association of MBAs (AMBA) and the Association of Business Schools. The School of Managements programmes has had candidates from over 80 countries. The MBA, MSc in Marketing, MSc in Finance and MSc in Management programmes are offered in Greece exclusively through iCon.

  The MSc programmes of the School of Management are offered in a Flexible Learning with full support from the University. The duration is flexible. There are four intakes per year in February, May, August and November.

Stage 1 Modules
Μοdule 1 – Foundations of Knowledge & Professional Skills
Module 2 – Principles and Practices of Marketing
Module 3 – Marketing Theory
Module 4 – Conusmer Behaviour
Module 5 – Marketing Research

Stage 2 Modules
Module 6 – Branding and Communications
Module 7 – Product Policy and Innovation


Stage 3 Modules
Elective Module 1
Elective Module 2

Dissertation

 

  Fees are payable in installments, to the University of Leicester. Included are books, study-packs, notes, exercises, case studies, exam fees, use of the iCon library, admission to the central University library and the use iCon’s “Total Support System” in general.

 

 

REQUIRED DOCUMENTS

- academic or professional degree copy
- degree transcript
- two references (from work)
- CV

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